Marketing for local business owners

Take the guesswork out of your marketing.

Practical marketing advice and hands‑on help for local business owners. I’ll help you reach the right people, make your message clear and work out what to focus on first.

Let's chat →See packages

Hi, I’m Nicola

Sometimes we are too close to our own business to see what’s really missing. I help small businesses identify what’s working and what’s not, so you can stop guessing and start growing.

Who I help

I work with

Barista making coffee behind a café counter

Cafés

Hairdresser washing a client’s hair at the basin

Hair and beauty

People squatting with barbells in a group fitness class

Personal fitness

Woman stretching by the water in morning light

Health and wellness

Women arranging flowers at a long outdoor table

Mum‑preneurs

Why me

I’m not going to tell you to post more.

New platforms, AI tools, funnels, growth hacks. It’s a lot, and it’s easy to think the answer is doing more of it. Usually it isn’t. Clarifying your messaging and understanding your customers are perhaps the most important elements of business success. So before you pay someone to post more of the same reels, make sure your customers understand your offer, can easily find you and buy from you, and love it enough to keep coming back.

01Marketing is more than social.It’s understanding your customers and giving them a reason to visit, buy and keep coming back.
02It’s not that complicated.Businesses that are winning aren’t doing more. They’re doing things with purpose. I’ll help you cut it back to what matters.
03Real beats perfect.As AI fills every feed with the same polished content, the human side of your business is what people will remember.

Packages

What do you need help with most right now?

Start here 01

Marketing Check‑up

A 60 minute power hour.

We’ll review your business, your customers and your current marketing. You’ll leave with a clear understanding of what to prioritise next.

Choose this ifyou’re struggling to work out what to focus your time and money on, or you’re sick of trying endless hacks that don’t make a difference.

One‑off payment$300Let's chat →

Fix It

Help with something specific.

You’re launching a new product or service, or struggling to explain what you do and who it’s for. Maybe you need help with the techy stuff, or there’s a problem you just want solved.

Choose this ifyou know what you want, but aren’t sure how to do it. AI can help, but only if you know what to ask. That’s where I come in.

From$500Let's chat →

Marketing Partner

Ongoing 1:1 support.

You don’t want the overhead of a bigger marketing agency, but you want regular support to define and grow your brand. Outsource your marketing and focus all your energy on what you do best.

Choose this ifyou want a marketing partner who’s an extension of your business and can deliver strategy and execution.

From$1,200/monthLet's chat →

Want to know more?

You don’t need to figure it out on your own.

I love to chat! If you’re sick of trying to work out your next move, let me help. Send me a message below and I’ll get back to you. No cheesy discovery calls, sales pitches or scripts!